Tourism arrivals to Oman will increase at a compound annual growth rate (CAGR) of five per cent between 2018 and 2023 to 3.5mn, according to data released ahead of Arabian Travel Market 2019 (ATM),
which will take place at the Dubai World Trade Centre from April 28 to May 1.
Commissioned by ATM, the Colliers International data predicts the rise will be fuelled by visitors from India, who accounted for 21 per cent of total international arrivals during 2018.
In addition, arrivals from the UK (9 per cent), Germany (7 per cent), Philippines (6 per cent) and the UAE (6 per cent) are also expected to contribute to the growth, supported by the expansion of Muscat International Airport, new and improved flight connections and new electronic and short stay visa processes.
Looking to acquire their share of these high-growth markets at ATM 2019 will be a number of exhibitors from the sultanate, including the Ministry of Tourism, Oman Air, The Chedi Muscat, Al Fawaz Tours and Al Bustan Palace – a Ritz-Carlton Hotel.
Danielle Curtis, exhibition director Middle East, Arabian Travel Market said, “The latest data demonstrates the growth in tourism arrivals to Oman and is set to continue as we look ahead to 2023, supported by the recently opened Muscat International Airport expansion as well as strategic investment from the government as it turns to tourism to diversify its income streams away from hydrocarbon receipts.”
Danielle added, “Despite facing significant competition from other popular regional destinations, Oman has distinguished itself as a unique tourism destination over the past few years – with a wide-range of responsible, eco, cultural and heritage attractions on offer.”
While India is expected to remain Oman’s top source market over the next five years – accounting for 389,890 of tourism arrivals by 2023 – the Philippines is projected to witness the highest CAGR, at 11 per cent compared with three per cent for India.
The UK, Oman’s second largest source market, is forecast to closely follow with a CAGR of nine per cent, while Germany and the UAE will experience comparative growths of seven per cent and two per cent respectively.
Reflective of this projected growth, during ATM 2018, the number of delegates, exhibitors and attendees interested in doing business with Oman increased 67 per cent compared to the 2017 edition of the show.
Danielle said, “Similar to tourism arrivals, the number of attendees who visit ATM in order to break into the Omani market is also rising. As this looks set to continue in 2019, we look forward to facilitating business opportunities that will drive the unprecedented level of development planned over the coming years.”